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What is an inside sales rep?
Inside sales reps work to generate new leads and sales opportunities via cold-calling, email blasts, providing product demos and lead follow-up calls.
Part of their duties includes understanding customer needs and answering their questions while building a database of current and potential customers. An inside sales rep is also responsible for learning and demonstrating product features and services and upselling them to customers.
What is the difference between an inside sales rep and a sales agent?
Inside sales reps sell products remotely. They work virtually and via phone, email, newsletters and social media to generate sales.
While sales agents handle face-to-face sales, they identify prospective clients at trade shows, conferences and industry events. They are knowledgeable about the products and services they represent and build relationships with potential customers to establish trust.
What skills would be the most effective for inside sales?
- Virtual ethics
- Product knowledge
- Digital marketing
- Social media marketing
- Rapport-building skills
- Time-management skills