Western Region Channel Sales Manager
Developed training programs, marketing plans and launch initiatives for new product releases with top resellers such as CDW, Insight, SHI, PC Mall, Zones, Digital River as well as national distributors Ingram Micro, Douglas Stewart and Tech Data resulting in increased product placement, positioning and a 16% increase in sales through the channel for 12 months post-launch.
- Maintained a 40+% share of all sales through the channel for 11 straight years.
- Developed and maintained a comprehensive website for channel partners to ensure quick access to assets and selling tools which resulted in an increased hits on the site by over 300% within the first launch quarter.
- Overachieved annual sales goals of over $40-$49M while managing a channel marketing budget of $300-$750K.
- Developed sales and product placement strategies and monitored the effectiveness through regular QBR sessions with channel partners resulting in a 20% market share with our top 10 partners.
- FileMaker 100% Club Winner - 2001, 2003, 2004, 2006, 2008, 2010, 2011