Demand Planner
Forecast sales for the Southern California region, with weekly sales ranging from $16-$26M a week, with over 450 SKUs at 17 Distributions Centers across the region.
- Exceeded sales forecast accuracy target for the region the past two years; was the highest accuracy the So Cal region has ever had.
- Implemented SAS model logic in So Cal in 2010; assisted headquarters modeling team in trouble-shooting statistical forecasting errors to improve the base stat forecast.
- Assisted in developing a forecasting model "deep dive" process that was implemented across the country; participated in four regional "deep dives" in 2011 that produced on average a 1.5% improvement to the statistical forecast in those regions.
- Utilized analytical reports/experience to improve base statistical forecast by over 3.5%.
- Coordinated monthly meetings with the key account managers to discuss their planned promotions and collaborate to produce a forecast and analyze sales overlap gaps.
- Advised the Region Business Team on the planned sales forecast, concentrating on the SDV percent to prior year at the account and business unit level.
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Demand Planner
Managed monthly demand meeting where key decision makers meet to consent on changes to the annual volume forecast for the package ice cream and partner brand business, which is 57% of the total company gross revenue (approx. $1.25B).
- Action forecast model changes via exception reports and promotional programs within 28-33% forecast error.
- Improved and oversaw the Limited Edition process that includes but is not inclusive to volume pre-order, launch execution, shipment tracking analysis, and program transition.
- Collaborated with cross-functional partners to develop the annual operating plan and the 10-year long-term strategic plan.
- Tracked and analyzed new product launch against volume, revenue, and cumulative distribution point targets, and served as demand planning lead on projects relating to product innovation, renovation, and packaging refresh transition.
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Demand Planner
Professional Demand Planner promoted within to develop outstanding vendor relationships, manage inventory, analyze data and report to management. Designed, implemented and evaluated planning and sales forecasting model to ensure unified understanding of Sales and Operations Planning processes.
- Monitored and verified data accuracy within the ERP system and sales forecast tools.
- Managed analytical volume forecasting for over 1000 products in SAP GDF Forecasting for Prestige Fragrance Category.
- Implemented SAP GDF Statistical Forecasting project in 2 markets improving forecast accuracy by 50%.
- Designed and conducted business coaching to enhance Microsoft Excel and SourceOne Reporting capability.
- Controlled Sales & Operations Planning process meetings for Prestige Brands in Latin America and United States Travel markets.
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Demand Planner
Reported to the Senior Manager of Demand and Supply Planning, managed the demand plan for all Demand Group, including Mass Retail, Club Channel, Direct Sales, and TV.
- Led cross-functional planning meetings with Sales and Marketing teams to align the demand plan for each Demand Group within Dyson.
- Generated statistical forecast profile within APO-DP and linked statistical models to items at retail level.
- Improved 3-month lag forecast accuracy from 38% to 67% against a target of 60%, the highest among all 40 international territories.
- Reduced 3-month lag bias from 28% to 6% against a target of +/-10%, the second lowest among all 40 international territories.
- Managed the successful introduction of new categories such as Bladeless Fans and Heaters and cordless vacuum category, resulting in 100% on-time delivery rates to retailers.
- Dyson was the recipient of Target Corporation's Vendor of the Year award in home appliances for 2011; Target highlighted the planning team's collaboration and communication as a core strength.
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Seasonal Forecast Analyst/demand Planner
Developed item/door level and aggregate level demand planning for holiday/seasonal cards. Worked closely with account executives to develop and support chain specific strategies for increasing productivity. Collected and analyzed sales performance over multiple holidays and years to improve existing product allocation strategies.
- Produced inventory level plans for manufacturing.
- Forecasted and planned seasonal promotions which resulted in 100% in stock.
- Built gross production forecasts and net sales forecasts for strategic national accounts and independent accounts.
- Created door level shipments for all assigned accounts.
- Decreased production excess to less than 5%.
- Evaluated SKU rationalization strategies to determine the validity of keeping SKU in an assortment.
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Sourcing Coordinator (demand Planner)
Developed finished goods forecast in monthly buckets, used in corporate volume consensus
- Maintained finished goods inventory level consistently at 4 weeks or less
- Worked on high volume promo planning and short-dated product discount programs
- Responsible for materials planning and procurement of corrugate shipper packaging supplies
- Increased LTL truck fill rate from 70% to over 90%, reducing freight expense by 40%
- Validated shipments of perishable products met Unilever standards (temperature, seal, placement)
- Reorganized storage warehouse, moved perishable products to temperature control areas, located and scrapped obsolete products, improved inventory accuracy, reduced on-hand inventory by 35%
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Demand Planner
Created and maintained the demand plan for 237 million pounds per year/16 million cases of refrigerated and frozen meats business consisting of over 600 SKUs across 8 plants, 8 categories and 4 distribution centers.
- Increased national forecast accuracy to over 80% from below 50%.
- Assisted in establishing and facilitating monthly S&OP meetings with upper level management.
- Queried data and provided analysis for weekly S&OP meeting to drive accuracy, procurement and inventory efficiencies.
- Assisted in screening, hiring and training of 3 new demand planners.
- Simplified, updated and analyzed KPIs for case fill rates, inventory turns, forecast accuracies and forecast Bias.
- Created, modified and implemented existing and new SOPs.
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Regional Demand Planner
Managed all operational aspects pertaining to the distributors including customer service, inventory management, monthly sales reporting, product forecasting/availability, order placement and order tracking within a Supply Chain Organization
- Maintained the company's sales, depletions, and inventory reporting system and responsible for training new employees and entire sales force on this application
- Provided monthly forecast accuracy and inventory management reports to the organization
- Reduced distributor inventory from 30 days to 7 days and reduced lead time from 6-8 weeks to 7 days under the new Demand Center project that was implemented during this time
- Worked closely with Transportation and Logistics to ensure timely deliveries
- Monitored FIFO concept with the Demand Centers and resolved issues
- Coordinated special projects as assigned and assisted with the Demand Center rollout and implementation
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Seasonal Forecast Analyst/demand Planner
Developed item/door level and aggregate level demand planning for holiday/seasonal cards. Worked closely with account executives to develop and support chain specific strategies for increasing productivity. Collected and analyzed sales performance over multiple holidays and years to improve existing product allocation strategies.
- Planned, procured and analyzed inventory levels for manufacturing and planning.
- Forecasted, planned and reported seasonal promotions.
- Created gross production forecasts and net sales forecasts for strategic national accounts and independent accounts.
- Executed and planned door level shipments for all assigned accounts.
- Minimized production excess to less than 5%.
- Analyzed SKU rationalization strategies to determine the validity of keeping SKU in an assortment.
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Demand Planner
Prepared forecasts to support new product launches, special promotions and normal sales volume using historical data, consumer trends, and marketing/sales input, with an eighteen month horizon
- Streamlined and re-engineered workflows and processes to enhance internal communication and improve service levels to customers.
- Led cross-functional teams to lead performance improvement projects, and to build consensus and support for positive change and shared goals.
- Provided input into new and modified SOPs working with internal partners.
- Worked with SAP and absolution software to update and maintain unit pricing.
- Prepared customized reports to communicate MDO business results via Daily Shipping Sales Report (DSSR).
- Managed new product integration into demand/supply chain planning and forecasting.
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