[company name] Business provides all the experiences of [company name].com with over 9 million business-specific products, new features and unique benefits specifically designed for businesses and their procurement teams. Duties include planning, conducting and delivering end to end research with national and international business customers across multiple verticals such as Business, Healthcare, Education, Non-profit and Government . Collaborate with program managers, product managers, UX designers, and developers.
- Delivered over 100 research activities such as desirability testing, in-person and remote usability studies and lit reviews; provided critical customer insights and actionable recommendations to design, engineering and business teams
- Derived key insights and identified areas that needed improvement; directly informed business requirements and improved end-to-end user experience for over 400,000 [company name] Business Customers
- Implemented methodical and organized research approach by translating business problems and breaking down complex product/areas into manageable components that allowed research projects to be structured and focused across multiple verticals
- Planned and conducted site visits, remote and in person interviews, participatory design sessions and surveys to inform our customer journey and foundational persona research for national and international small, medium, large and enterprise business customers
- Actively evangelized customer obsession by engaging and collaborating with members of cross disciplinary teams; planned and ran a “get out of the office and get to know your customer” program to get business stakeholders to meet their business customers