Associate Creative Director
Founded and led the organization's retail marketing-movie studio promotional programs by partnering production companies such as Sony Pictures, Dreamworks, Warner Brothers, Universal Studios and 20th-Century Fox with retailers such as Walmart, Safeway, Kroger, Jewel, Big Y, and Albertsons.
- Collaborated with Dreamworks Studios to design a nationwide Walmart sampling program featuring the movie "Madagascar" to promote healthy eating. Promotion included a five-foot standee, table sign, puzzle book and recipe booklet.
- Developed a nationwide healthy choice campaign with Warner Brothers Studios and Walmart Super centers represented at over 2400 stores. Program featured the "Superman Returns" movie and giveaways included a 12-page child's puzzle book and a 24-page recipe booklet.
- Spearheaded Safeway Supermarket's "Dinner and a Movie" promotion for March 2007 frozen food month. Sales spiked 7 percent over the previous March promotion at 1600 stores. Program featured end cap displays, floor graphics, window signs, clings, wobblers and promotional tickets.