Market Research Analyst Resume Samples

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Market Research Analysts analyze the conditions of the market to determine how well a product or service will sell. Skills listed on sample resumes of Market Research Analysts include updating client information via MIS operations to ensure that wealth management advisors had accurate information before speaking to clients, and organizing clients' portfolios. Resumes of Market Research Analysts should highlight a Bachelor's degree at the very least, though top research positions will require a Master's degree. Strong math and analytical skills are also necessary.

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1

Market Research Analyst

Performed market segment strategic planning by analyzing market data through various forms of research including data mining, conducting target clientele interviews and negotiation.

  • Collaborate with reporting team to conduct the futures market data analysis to maintain the accuracy
  • Increased overall productivity and efficiency of client targeting by 30% by conducting extensive data management and technical decision making
  • Led a team of 4 to conduct internal education seminars. Enhanced team integration and generated 40% cost savings on internal education process.
Candidate Info
4
years in
workforce
1
year
at this job
C
Marketing
MBA
Master of Business Administration
2

Market Research Analyst

Managed School Research Program wherein 6 schools took an active role in evaluating Pearson products.

  • Developed and implemented new methodology to support goals of the program.
  • Designed questionnaires, discussion guides, observation instruments and logs to gather meaningful feedback from participants.
  • Moderated focus groups to obtain insights that allowed products to better meet customer needs.
  • Analyzed data using both quantitative and qualitative methods.
  • Created and presented results reports to product development and marketing teams within Pearson.
Candidate Info
5
years in
workforce
3
years
at this job
BA
Sociology
MS
Social Research
3

Market Research Analyst

Contributed heavily in the formation of the business plan for the upcoming subsidiary for [company name], named as Noble Empire Media Group' (NEMG)

  • Analyzed and researched upon different market trends in USA and African artist management industries.
  • Devised a financial plan for the next four years, clarifying SMART and financial goals along with reliable cash flow statements.
  • Created a social media strategy for Noble Empire Media Group and provided a clear plan on how NEMG would go on with it.
  • Designed marketing and a sales strategy in order to achieve the financial goals for NEMG.
  • Strategized the product line strategy for NEMG with the help of market analysis.
  • Designed the pricing strategy for NEMG, categorizing its different services and products.
Candidate Info
6
years in
workforce
11
months
at this job
C
Sciences
BA
Engineering
MA
English Literature
4

Market Research Analyst

Used Google Analytics, WordPress, Silverpop, Salesforce, and multiple social media platforms to collect relevant online activity data and translated them into key performance metrics

  • Automated data aggregation to reduce data processing time from 12 hours to 2 hours
  • Analyzed web activity to generate a highly efficient dashboard to support C-level executives
  • Scrutinized detailed web activity to provide feedback on site utilization to web designers
  • Managed and coordinated participation in various national marketing events
Candidate Info
6
years in
workforce
8
months
at this job
MBA
Master of Business Administration
5

Market Research Analyst

Employed qualitative marketing research techniques to help clients understand their customers more fully and make well-informed business decisions

  • Utilized spreadsheets and statistics to analyze significant patterns within clients' customer bases
  • Presented the results of complex analysis in easily understandable Excel and PowerPoint documents, allowing clients to quickly engage with the findings
  • Wrote customized profiles from in-depth personal interviews to succinctly and effectively tell each interviewee's story
  • Generated factually-supported recommendations for clients, highlighting promising areas for growth
  • Especially experienced with analyzing market trends in the health insurance and financial industries; most recently completed projects for Kaiser Permanente and Thrivent Financial
Candidate Info
8
years in
workforce
5
months
at this job
BA
Philosophy
MBA
Marketing
6

Market Research Analyst

  • Supported product development and market strategy through data and analysis to provide recommendations to Marketing & Sales and Program Management executives
  • Analyzed and reported competitive, economic and industry trends to Marketing & Sales management
  • Researched market and product forecasts for Marketing & Sales and Program Management
  • Improved customer satisfaction survey process, increasing response rate by 50% and streamlined market tracking database, reducing update cycle time by 30%
Candidate Info
4
years in
workforce
2
years
at this job
BS
History
MA
Master of Arts
7

Market Research Analyst

Designed a survey for banquet products, collected feedbacks from over 200 customers

  • Analyzed data using SPSS and presented results of segmentation (cluster analysis), customer behavior patterns and potential factors (regression analysis)
  • Selected customer contacts from database by SQL and sent out marketing emails
  • Provided comprehensive marketing strategies, 15% revenue growth after product and service adjustments
Candidate Info
4
years in
workforce
4
months
at this job
BS
Chemistry
MS
Chemistry
MBA
Master of Business Administration
8

Market Research Analyst

  • Wrote and helped execute project plan for new product launch.
  • Increased email campaign efficiency by 12.5% through send-time analysis.
  • Coordinated all trade show planning.
  • Oversaw collection of $180,000 in company bad debt.
  • Performed gender-based sales analysis to lead focused marketing efforts.
  • Acted as company Salesforce.com administrator.
Candidate Info
13
years in
workforce
4
years
at this job
BS
Management
9

Market Research Analyst

Consulted with internal business partners and external vendors to identify business needs and keep up with best practices in order to identify, analyze and report strategic results focused on generating revenue for the corporation.

  • Identified, composed and presented both macro-trends effecting the grocery business and category-specific product trends to fuel innovation and anticipate customers' future needs.
  • Managed consumer, customer and business information data for CRM marketing programs and campaigns, as well as performed expert analyses on programs, campaigns, consumers and customers.
  • Participated actively in the design, development, testing and implementation of the custom Marketing Customer Management System.
  • Conducted quantitative research on Publix programs members to aid in segmentation and marketing messaging.
  • Assisted in qualitative research for private label product development, including composing moderator's guides, selecting moderators and writing reports.
Candidate Info
10
years in
workforce
7
years
at this job
BA
History
MA
Master of Arts
MS
Architectural History
10

Market Research Analyst / Instructor

Researched market trends to determine the ideal moment to purchase Stocks and ETFs based on value, safety, and timing.

  • Facilitated User group meetings and presented stock market strategies on a monthly basis to a group of 10 - 15 members.
  • Back tested various strategies to analysis their performance during various market conditions.
  • Educated and trained investors in stock market trading and using risk management to reduce potential losses.
  • Analyzed stocks from a fundamental and technical standpoint while tracking market trends.
  • Provided monthly scorecard reports and trend anomalies to upper management
Candidate Info
14
years in
workforce
3
years
at this job
BS
Accounting

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