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Leasing Agent Duties and Responsibilities
Leasing agents carry out a range of duties depending on the organization they work for. Based on job listings we analyzed, a leasing agent's duties typically involve:
Provide Information About Units One of the primary tasks associated with this job is providing information about available units to potential renters. They answer any questions customers might have about the property and provide details about contract lengths and costs.
Assist Customers with Leasing Contracts As part of the legal aspect of the role, leasing agents help customers understand their contracts and the terminology used. They also help them fill out the paperwork properly.
Screen Applicants Leasing agents need to be sure that prospective tenants are suitable and able to make regular payments. They screen all applicants in addition to taking deposits and handling contracts for those who decide they want the property.
Help with Advertising and Marketing Leasing agents help advertise available units, which includes marketing them, designing ads, updating rental listings, and providing tours to interested renters.
Stay Up to Date with Market Trends Staying up to date with the latest industry trends and market information is key to success as a leasing agent. They attend conferences to make sure they stay ahead of the curve regarding upcoming properties and market shifts.
Leasing Agent Skills and QualificationsLeasing agents are positive communicators with great time management skills and a passion for selling and business. Employers usually require a bachelor's degree in marketing or a similar field, as well as the following skills:
- Business aptitude - applicants for this role need strong selling skills to secure rental agreements with tenants, so an aptitude for business is important to this job
- Organization skills - leasing agents must be organized in order to make client appointments and schedule their time effectively
- Interpersonal skills - leasing agents work with clients on a daily basis, as well as with potential renters, so the ability to communicate effectively is vital to the role
- Problem-solving abilities - when prospective renters have concerns, leasing agents must resolve and address the problem, so they should be strong problem-solvers
- Computer skills - leasing agents need basic computer skills to produce and update client listings
Leasing Agent Education and TrainingThe minimum requirement to become a leasing agent is an associate or bachelor's degree in marketing or a similar subject, although some employers may only require a high school diploma. For areas where many prospective clients speak another language, proficiency in a second language, such as Spanish, is advantageous. Applicants can gain an additional advantage by pursuing certification in real estate law, risk management, or other areas from organizations like the National Apartment Association or the National Association of Realtors.
Leasing Agent Salary and OutlookThe median annual salary for leasing agents is $35,000, according to PayScale. Leasing agents in the 10th percentile earn nearly $24,000 annually, while the highest paid earn around $60,000 a year. Some companies offer packages that can reach up to $7,000 from bonus structures based on individual or group performances, and commissions can reach as much as $11,000. Just over half of employers offer dental plans and medical insurance as part of their benefits package. The Bureau of Labor Statistics predicts that this sector will grow 6 percent through 2026.
We've collected some of the best resources to help you learn more about developing a career as a leasing agent:
Apartment Marketing Blog - this blog covers a great selection of leasing-related topics, from what's trending now to how to turn resident complaints into a branding opportunity
The Art of Commercial Real Estate Leasing - written by an expert in the field, this book shares crucial industry insights and marketing opportunities to help readers maximize their clients' investments
Tenant Leasing 101: The Essential Business and Legal Strategies for Negotiating Your Lease - written in an easy-to-follow, conversational style, this book teaches readers essential strategies for the lease negotiation process
Leasing Cafe - with a focus on all apartment industry news, the blogs, opinion pieces, and exclusive essays on this site are great for staying up to date with the latest trends and information
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