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Radio Account Executive Resume Samples
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Candidate Info
years in workforce
years at this job
Radio Account Executive - CRMC
Responsible for developing brand new station clientele as continuous advertisers and maintaining current account base while increasing sales goals and achieving quotas.
- Developed new business prospecting method cited and used by RAB's "Inside Radio", a daily marketing tool sent to radio stations across the country.
- Developed and organized major station sales promotions to incite client spending - one of which was cited and used by RAB's "Inside Radio" as a great revenue producing idea.
- Prestigious Presidents Club Award Winner FY 2010.
- Divisional Rep of the Quarter twelve times since Forest employ.
- Top 25% finisher for Specialty Reps in U.S. from 2004 to present.
- ORBIT (Omaha Radio Broadcasters in Tune) board member 1996 to 1999.
- Received CRMC (Certified Retail Marketing Consultant) status in November 1993
- One of only 4066 in the country at that time.
- Outstanding Young Men of America Award - 1992
- Fundraising Chairman and Board Member for non-profit organization.
Candidate Info
years in workforce
years at this job
Rhetoric And Communication
Marketing
Radio Account Executive
Consultative sales. Uncovered client's marketing challenges and business needs, then delivered a solution through radio and online advertising and promotion.
- Prospect by telephone, in the field, and social media to cultivate new relationships.
- Analyze research and present data relevant to achieving client return on investment.
- Ensured that all relevant paperwork, i.e. radio copy, financial payments and reports were submitted with the negotiated and requested timelines.
Candidate Info
years in workforce
years at this job
Elementary Education Inclusive Of Field Observations
Professional Communication
Radio Account Executive
- Generate thousands of dollars each month in revenue through the sales of air-time and radio promotions
- Construct and deliver creative proposals using qualitative and quantitative data in order to make justifiable recommendations to prospective clients
- Establish and preserve multiple strong client relationships
- Organize and maintain client records of sales and production
- Provide current media business knowledge as a resource to clients
Candidate Info
years in workforce
months at this job
Radio Account Executive
Prospecting churches & small to medium businesses for radio sales
- Setting appointments for advertising for radio programs/commercial spots
- Designed/prepare media kits for new advertisers/updating demographics
- Attending networking groups/building relationships
- Writing commercial spots
- Responsible for weekly lists of contacts & follow-up calls
Candidate Info
years in workforce
years at this job
Broadcast Journalism
Radio Account Executive
In-depth knowledge of applicable FCC rules and regulations. Thorough *knowledge for sales and principles and practices.
- Wide Knowledge of products, customer needs, competition and market trend.
- Proficient in Micro Soft office software including World Excel.
- Excellent negotiating, verbal and written communication skills.
- Sold advertising time for internet space and promoted advertisers among the stations listeners.
- Coordinated client advertising campaign.
- Developed a "gospel diva" promo campaign that featured the gospel group "Mary, Mary".
- Identified new agency business.
- Maintained and up-sold repeat accounts.
- Provided support materials and advertising presentations.
Candidate Info
months in workforce
months at this job
Communication
Radio Account Executive
- Built relationships with area businesses
- Researched area businesses to advertise on the radio
- Utilized research materials such as Arbitron, Tapscan, Maximizer and Radio Advertising Bureau
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