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Radio Account Executive Resume Samples
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0-5 years of experience
Responsible for developing brand new station clientele as continuous advertisers and maintaining current account base while increasing sales goals and achieving quotas.
- Developed new business prospecting method cited and used by RAB's "Inside Radio", a daily marketing tool sent to radio stations across the country.
- Developed and organized major station sales promotions to incite client spending - one of which was cited and used by RAB's "Inside Radio" as a great revenue producing idea.
- Prestigious Presidents Club Award Winner FY 2010.
- Divisional Rep of the Quarter twelve times since Forest employ.
- Top 25% finisher for Specialty Reps in U.S. from 2004 to present.
- ORBIT (Omaha Radio Broadcasters in Tune) board member 1996 to 1999.
- Received CRMC (Certified Retail Marketing Consultant) status in November 1993
- One of only 4066 in the country at that time.
- Outstanding Young Men of America Award - 1992
- Fundraising Chairman and Board Member for non-profit organization.
0-5 years of experience
Consultative sales. Uncovered client's marketing challenges and business needs, then delivered a solution through radio and online advertising and promotion.
- Prospect by telephone, in the field, and social media to cultivate new relationships.
- Analyze research and present data relevant to achieving client return on investment.
- Ensured that all relevant paperwork, i.e. radio copy, financial payments and reports were submitted with the negotiated and requested timelines.
0-5 years of experience
- Generate thousands of dollars each month in revenue through the sales of air-time and radio promotions
- Construct and deliver creative proposals using qualitative and quantitative data in order to make justifiable recommendations to prospective clients
- Establish and preserve multiple strong client relationships
- Organize and maintain client records of sales and production
- Provide current media business knowledge as a resource to clients
0-5 years of experience
Prospecting churches & small to medium businesses for radio sales
- Setting appointments for advertising for radio programs/commercial spots
- Designed/prepare media kits for new advertisers/updating demographics
- Attending networking groups/building relationships
- Writing commercial spots
- Responsible for weekly lists of contacts & follow-up calls
0-5 years of experience
In-depth knowledge of applicable FCC rules and regulations. Thorough *knowledge for sales and principles and practices.
- Wide Knowledge of products, customer needs, competition and market trend.
- Proficient in Micro Soft office software including World Excel.
- Excellent negotiating, verbal and written communication skills.
- Sold advertising time for internet space and promoted advertisers among the stations listeners.
- Coordinated client advertising campaign.
- Developed a "gospel diva" promo campaign that featured the gospel group "Mary, Mary".
- Identified new agency business.
- Maintained and up-sold repeat accounts.
- Provided support materials and advertising presentations.
0-5 years of experience
- Built relationships with area businesses
- Researched area businesses to advertise on the radio
- Utilized research materials such as Arbitron, Tapscan, Maximizer and Radio Advertising Bureau
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