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Marketing Manager Resume FAQ

How do you build a marketing manager resume?

When crafting your resume, follow these steps:

  • Tailor your resume to the open job description.
  • Strategically stack your resume sections.
  • Prioritize core accomplishments or profits
  • Quantify with numbers

What skills should I put on a resume for marketing managers?

There is no perfect combination of marketing skills –– each job opening and potential hire is unique and brings diverse qualifications to the negotiation table. However, you can boost your marketing manager resume by featuring these commonly requested skills throughout your resume sections.

Top resume hard skills:

  • Team management
  • Data analysis
  • Social media marketing

Valuable soft skills:

  • Verbal communication
  • Collaboration and teamwork
  • Creativity

How to describe “marketing manager” on a resume?

The smartest way to describe yourself as a marketing manager would be in your resume summary. This opening paragraph sits below your contact information and acts as an elevator pitch. A successful marketing managers resume summary pitches one to three skills and an accomplishment so effectively that hiring managers are encouraged to carefully read and review your entire application rather than simply skim your resume.

Good marketing manager resume summary:

Marketing manager with experience in improving website traffic by 22%, click-through rate by 43% and purchase rates by 19% with a targeted approach through SEO optimization on 20 key pages, A/B testing new CTA buttons across five core pages and implementing an email marketing campaign to reel in abandoned cart owners. The initiative saw an $8 million profit increase in the last half of the year. Excited to bring similar or better results to ABC Company.

Poor marketing manager resume summary:

Skilled marketing manager with SEO knowledge. Utilized an SEO keyword strategy to improve web traffic and increase profits.