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Advertising Coordinator Resume Samples
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Candidate Info
years in workforce
years at this job
Marketing
Advertising Coordinator
Increased member retention by trending customer purchases and created reports to assist Sales and Marketing.
- Analyzed industry focused marketing analytics and demographic trends to create an annual media kit instrumental in closing numerous high-level contracts for Sales.
- Reduced double-booking and error rates by 30%, resulting in a $7,800 increase in yearly sales by developing a scheduling system to coordinate advertising space availability with Sales, Designers and the Editorial team.
- Identified opportunities with the innovation team to develop and launch three new products generating new Sales Campaigns such as social marketing including SEO and SEM.
- Supported the Brand Manager to design a new company brand image called 'Promoting Success' and created new company communication templates.
- By building solid relationships with business partners, created a company-wide 'green' campaign to transition print productions to digital.
Candidate Info
years in workforce
years at this job
Mass Communication And Journalism
Marketing & Offline Advertising Coordinator
Assisted in the development and implementation of new marketing strategies and product launches online and offline
- Acted as a liaison between client and agencies regarding all aspects of TV, radio, and print production
- Managed creative rotation for running all TV, radio, and print advertising spots
- Evaluated potential for promotional and sponsorship opportunities as presented i.e. book offers, movie integrations, and events
- Managed billing and invoice processing with agency and ensured accuracy in overall media budget
- Monitored competitor sites and advertisements to compile a monthly competitive analysis report
Candidate Info
years in workforce
months at this job
Economics
Political Science And Economics
Advertising Coordinator
Evaluated the market place in various university towns to identify potential clients and determined how the product could enhance corporate profitability.
- Regularly implemented cold calling throughout summer to contact potential clients.
- Effectively communicated the goals and benefits to potential clients and lead the product design team.
- Managed resources efficiently ensuring projects were completed in the most time effective manner while achieving the desired results.
- Exceeded expectations of supervisor by completing two additional university campaigns during the summer.
Candidate Info
years in workforce
months at this job
Marketing
Digital Advertising Coordinator
Managed digital advertising portal and played an integral role in the success of portal launch.
- Promoted new digital advertising portal to small business in the 13 Western States to bring awareness.
- Contacted & Followed-up with prospects and clients on a weekly basis.
- Generated revenue for digital advertising portal through digital ad sales.
- Worked with vendors regularly for food & wine events held twice a year.
- Created and Sustained relationships with various companies, which resulted in, repeat ad purchases and referrals to other clients.
Candidate Info
years in workforce
years at this job
Mass Communication
Advertising Coordinator
Participated in strategizing, defining and executing an integrated marketing program to include
advertising, branding, public relations, SEO initiatives
- Introduced and developed a social media marketing strategy to coincide with overall marketing goals
- Prepared status reports on marketing efforts including analyzing analytics
- Orchestrated, promoted and attended trade shows, community efforts and corporate sponsored/sales
- Created and coordinated distribution of press releases and advertisements - print and web
- Executed internal and external communication with employees, customers and stake holders
- Built and updated content for [company name] corporate website and five subsidiary websites
- Organized customer stewardship
Candidate Info
years in workforce
years at this job
Business Administration/marketing
Advertising Coordinator
Coordinated advertising and promotion strategies which supported the advertising division
- Prepared and supported advertising presentations that generated revenue
- Converted advertiser's budget to multi-media campaigns to include the AJC
- Analyzed retail trading zones including the core base statistical area of Atlanta
- Specialized in specific quadrants of the retail trading zone throughout Georgia
- Researched and prepared presentations for the following categories: aerospace, technology, general merchandise, automotive, automotive aftermarket, healthcare, convenience stores, electronic stores, and broadcast media
- Advised various advertisers on Co-op initiatives with emphasis on maximizing the overall budget with co-op dollars from the manufacturer
- Participated in national trade shows and recruitment agency sales presentations
- Designed advertising campaigns which increased revenue by 42%
Candidate Info
years in workforce
years at this job
Advertising Coordinator
- Processed, proofed and obtained necessary sign-offs for all advertising for the catalog, including copy, layout and photo samples
- Maintained and organized detailed record of all presentations; Partnered with planners to ensure adequate stock of advertised merchandise
- Recapped sale dollars generated by events, discussed results with merchant and follow through with appropriate action to maximize sales opportunities
- Developed and recommended special promotion of selected occasional chairs at a lower price point that exceeded projection by approximately 50%
Candidate Info
years in workforce
years at this job
Computer Science
Marketing & Advertising Coordinator/graphic Designer
Developed and edited a variety of marketing and advertising materials including but not limited to print-ready point-of-purchase sell sheets, flyers, promotional posters, commercial and retail product catalogs, client specific marketing materials, and web content.
- Wrote and edited content for multiple mediums including marketing communications, reports, and correspondence.
- Assisted in the establishment and documentation of department policies and procedures.
- Oversaw and managed a 250K marketing plan and budget.
- Worked closely with management, subject matter experts, and other departments to gather information and write content for technical reports, manuals, instruction sheets, price catalogs, newsletters, and press releases.
- Shot high-resolution photographs for print and web advertising.
- Prepared and edited executive correspondence for both internal and external use as well as company and product overviews for employees, clients, and customers.
- Fostered and maintained long-term relationships with vendors and suppliers to negotiate savings for production materials.
Candidate Info
years in workforce
year at this job
Communications
Advertising Coordinator
- Supported multiple disciplines including the Advertising Director, Sales Account Executives, and Business Manager at a local publishing company
- Coordinated the scheduling of advertising into each of the company's weekly and annual publications, by ensuring that ads sold out of five different office locations were properly reserved and billed
- Compiled and interpreted reports to track advertising revenue, and created and distributed client invoices
- Proofread ads and facilitated ad copy traffic between clients, sales reps, and graphics department,
- Supported the development and distribution of marketing materials, including media kits and advertising calendars
- Organized and maintained archives of publications, insertion orders, and client contracts
Candidate Info
years in workforce
years at this job
Bachelor of Science
Advertising Coordinator
Worked with advertising sales associates on administrative and production related activities
- Provided quality customer service to accounts and served as a team liaison
- Provide administrative support to senior management when necessary
- Developed departmental policies, procedures, and operational standards for the advertising department
- Compiled revenue reports, handled billing discrepancies and processed credit cards
- Designed charts and graphs showing revenue comparison and forecasting data
Candidate Info
years in workforce
year at this job
Mass Communications
Classified Layout Manager/sales Associate/advertising Coordinator
Responsible for the layout for the classified and adult sections of America's largest weekly newspaper
- Created and tracked advertisements for clients that were published weekly
- Managed and generated a daily discount deal targeted to the metro New York area
- Tracked delivery of impressions for each advertiser on both print and web
- Assisted in the sale of advertisements for both print and web
- Created and expedited newsletters sent directly to the email accounts of over 25,000 Voice readers
Candidate Info
years in workforce
year at this job
Bachelor of Arts
Advertising Coordinator
Responsible for all day to day communications between in-house advertising department and ad agency of record
- Analyzed market data and performed regional media buys
- Compiled budget data from multiple departments, and processed invoices
- Managed all department job assignments and production schedules
- Coordinated all advertising for the entertainment department including writing/editing radio spots
- Developed positive working relationships with all casino departments and coordinated with department heads to schedule television production shoots on the casino floor
Candidate Info
years in workforce
year at this job
Bachelor of Arts
Advertising Coordinator
Responsible for all day to day communications between in-house advertising department and ad agency of record
- Analyzed market data and performed regional media buys
- Compiled budget data from multiple departments, and processed invoices
- Managed all department job assignments and production schedules
- Coordinated all advertising for the entertainment department including writing/editing radio spots
- Developed positive working relationships with all casino departments and coordinated with department heads to schedule television production shoots on the casino floor
Candidate Info
years in workforce
years at this job
Music
NATIONAL Coop Advertising Coordinator
Managed and coordinated coop advertising for national and independent retail accounts.
- Entered and managed all advertising for National and independent accounts.
- Worked as a liaison between sales representatives and accounts.
- Implemented and designed advertising process that improved and allowed sales and marketing teams to exceed
- Managed and handled all accounts aging. Processed efficiently and accurately to keep all accounts in current
- Assisted Branch on daily basis with various office duties as needed.
Candidate Info
years in workforce
months at this job
Communication
Advertising Coordinator
- Promoted the annual blood and organ donation campaign on campus.
- Managed team operations in communication, creative development, and budgeting.
- Created and executed a sports-themed campaigned titled “Just Donate”.
- Designed campaign logo and produced print advertisements that drew over 500 students to special event.
- Developed strong relationships with internal and external teams.
- Exceeded goal of new blood and organ donors by 30%.
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