Sales And Marketing Manager Resume Samples

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Sales and Marketing Managers are responsible for managing and motivating sales personnel and increasing company profits. Common work activities for Sales and Marketing Managers are recruiting employees, training and coaching sales teams, writing reports for senior managers, assessing sales performance, designing sales and marketing strategies, and overseeing the accounts of the most important clients. The ideal candidate should emphasize in his or her resume sales expertise, leadership, self-motivation, supervisory and managerial skills, and a good business sense. A Bachelor's Degree in a relevant field is common experience in most Sales and Marketing Managers example resumes.

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1

Sales and Marketing Manager

Leverage consultative selling approach to build relationships across target market, develop marketing strategy, and implement training program to on-board new hires and create consistent methods across sales teams.

  • Increased franchise sales close rate from 39% to 72%, 2011 to 2012
  • Created new advertising campaign for State Fair, with 40% increase in sales 2011 to 2012
  • Streamlined advertising across independently owned Twin Cities Metro area franchisees, raising brand awareness with new advertising formats and increasing print advertising by 30%.
  • Design and coordinate TV, print and radio advertising campaign for Minnesota franchises.
  • Developed training program and led training workshops, training sales teams across Minnesota franchises, developing Best Practice methods and creating consistent communication to strengthen product brand.
Candidate Info
13
years in
workforce
4
years
at this job
BS
Bachelor of Science
2

Sales and Marketing Manager

Oversee all aspects of corporate sales and marketing initiatives along with P & L responsibility in a fast-paced environment, ever evolving market; commission/sales plan building and logistics and sales management.

  • Mentor, manage and supervise an inside and outside sales team of twelve employees.
  • Recruited, trained and mentored a highly versatile team of 11 Account and Territory managers with inside and outside sales functions.
  • Brought forth transformative change and improved the culture of a struggling team that failed to meet budget specifications within eight years, suffering losses within six of those eight years.
  • Increased overall sales by 13% in less than 1 year through the implementation of strategic marketing campaigns, which were sponsored by vendors and directly contributed to sales growth.
  • Improved overall Gross Margin Dollars by 17% in less than 1 year.
  • Devised and facilitated multiple training programs to increase technical knowledge and sales skills of team members.
Candidate Info
14
years in
workforce
1
year
at this job
AA
Business Administration
3

Sales and Marketing Manager

Consistently broke sales records for number of new accounts created and photo shoots scheduled

  • Successfully marketed and sold dozens of Bid Day, Composite and Portrait photography products and services
  • Handled creative direction of many marketing projects from the initial concept through design and implementation
  • Managed logistics and served as coordinator and on-site contact for GreekYearbook at dozens of national Greek organization conventions, trade shows and events
  • Managed and handled logistics for over 90 large-group (100 - 800 people) sorority bid day and Greek organization photo shoots
  • Launched and maintained many ongoing social media campaigns via Twitter, Facebook, Instagram, Vine, Pinterest, Sorority Pin, GreekYearbook company blog and more
Candidate Info
8
years in
workforce
3
years
at this job
Audio Engineering
4

Sales and Marketing Manager

Recruited to develop and execute integrated sales and marketing plan for an entrepreneurial company. Spearhead B2B sales and marketing responsibilities, producing company image and marketing materials, managing website content, and propelling new business development. Present corporate services and solutions to customers. Source leads and deliver information on prospects to sales agents; train new merchant service agents on best practices. Manage trade show, networking association, and business expo participation to promote brand awareness.

  • Successfully expanded market share by 30% through strategic sales initiatives and marketing leadership.
  • Developed high-performance team of sales agents, leading to 31% increase in productivity.
  • Recommended new contact manager software system to enable more accurate management of sales leads and more efficient tracking throughout sales process.
  • Realized 13% increase in merchant enrollment by innovating new merchant programs and incentives to accelerate business.
  • Achieved reputation for exceptional customer service and client retention rates.
Candidate Info
16
years in
workforce
5
years
at this job
BS
Business Administration-marketing And International Business
5

Sales and Marketing Manager

Identified, created and developed marketing opportunities for market research

  • Implemented productivity, quality, and customer service standards to attract and maintain client relationships
  • Promoted outcome tracking to nonprofit organizations by demonstrating business case for success tracking of programs
  • Grossed over $250,000 to date, surpassing quota of $150,000. Attained the Republican National Convention polling project.
  • Advised client organizations in their efforts to attain knowledge, insight and data to increase their revenue and profitability
Candidate Info
15
years in
workforce
1
year
at this job
BA
Business And Marketing
MBA
Master of Business Administration
6

Sales and Marketing Manager

Worked individually and collaboratively with team members to tactically market existing products by evaluating prospective clients and their needs while focusing on optimizing costs

  • Built strong customer relationships by understanding the client and their needs, which led to the largest contract in the company's history
  • Perform in-depth operational cost and schedule analysis to minimize variances in marketing
  • Increased brand integrity and awareness by monitoring the quality of marketing content and understanding market exposures
  • Acted as company representative at industry meetings, conferences, and events in order to gain insights into the various luxury brands and how they can be marketed
Candidate Info
4
years in
workforce
11
months
at this job
C
Marketing
BA
Economics
7

Sales and Marketing Manager

Chief Manager responsible for developing, promoting, and branding our clients and their products in order to most effectively increase revenue while maintaining our third party corporate accounts

  • Developed and strategized multiple direct marketing campaigns that drew in over $1.2M in gross sales
  • Led market launch of multiple new products by identifying new opportunities, researched product possibilities, collaborated with clients and created campaigns
  • Nationally consulted other markets on ways to improve sales, campaign strategies, and product research
  • Managed a team of 20 or more marketing ambassadors and created training methods in order to properly promote our clients to its consumers
  • Built corporate relationships in order to assist in expanding the market potential
  • Performed ongoing market research and demographic profiling in order to capitalize on unmet market needs ahead of the curve
  • Researched and became an expert on the competition in order to advise proper channels for the clients' products and promotions to advance with a competitive edge
Candidate Info
5
years in
workforce
5
years
at this job
BA
Advertising & Public Relations
8

Sales and Marketing Manager

  • Responsible for P&L, Regional Sales Management, Sales and Marketing Strategy, hiring, performance reviews, and multi-million dollar account development
  • Increased sales by $12M, 80% increase in sales, by creating and implementing a new marketing plan. Capitol's Sales Department achieved its best sales year in 53 years
  • Added multi-million dollar incremental volume by increasing customer base through new business segments
  • Championed internal cultural change to increase efficiencies and productivity
  • Increase bid opportunities by 50% by implementing new product R&D and Market Introduction Programs by working with VP Operations and Architectural Specification Writers
  • Added $5M incremental volume through development of new markets in Michigan and Indiana and up to 20 inclusions in architectural master specifications
  • Managed Sales Department strategy and accountability for meeting sales and marketing quarterly objectives by increasing efficiencies and established key deliverables
  • Led, planned, and executed annually multiple trade shows
Candidate Info
58
years in
workforce
11
years
at this job
BA
Advertising
9

Sales and Marketing Manager

Expanded 2 new markets, generating $40k+ MRR new funnel within 4 months

  • Created and managed Clearview Waco Kickoff event with more than 75 attendees
  • Authored Clearview Virtual Data Center white paper - not yet published
  • Created company profiles for LinkedIn, Twitter and Google+ and managed company social media
  • Led move from Salesforce.com to PipeLineDeals CRM >> reducing departmental spend and increasing workflow efficiency/AE adoption rate
  • Produced webcast with Alert Logic: Is Your Business Prepared for the Next Cyber Attack?
  • Oversaw transition to new company website as well as design of same
  • Created content for company proposal tool, as well as leading vendor selection process for same
Candidate Info
17
years in
workforce
2
years
at this job
BA
Bachelor of Arts
10

Sales and Marketing Manager

  • Planned and executed several social media marketing campaigns through Facebook, Twitter and Instagram for Driven Society Products and Services.
  • Expanded sales revenue 20% through digital marketing campaigns and branding
  • Successfully launched the D.S Apparel through digital marketing campaigns through Instagram Facebook and Twitter to over 8000 followers
  • Coordinated joint ventures with Market Peers maximizing Share Profit Ventures ( D.S Next Up , Society Tuesday’s, Minds Behind the Music, Brenae Rose)
Candidate Info
3
years in
workforce
BA
International History And Culture Namely

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