Marketing Specialist Resume Samples - Page 2

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Marketing Specialists are a vital part of any company, as they analyze market trends and implement campaigns in order to increase profits and return on investment. Typical work activities include conducting research, assessing client needs, writing reports and sales copy, guiding marketing staff and monitoring outcomes of marketing campaigns. A strong resume sample for this position highlights leadership, marketing knowledge and experience, good communication skills, computer competencies, and teamwork. A Bachelor's Degree in marketing or communication is common experience in Marketing Specialist resumes.

Looking for cover letter ideas? See our sample Marketing Specialist Cover Letter.

11

Digital Marketing Specialist

  • Implemented a global system of web optimization strategies across top clients integrating Google Adwords, Places, smart site content, Social Media and branding across all platforms
  • Conceptualized, developed and maintained over 20 extensive websites, integrating interactivity, content management, Search Engine Optimization and Social Networking.
  • Directed and performed regular analysis of Social Media Operations
  • Continually performed research to identify and analyze target markets and trends
  • Designed weekly and monthly email campaigns for audiences of over 25,000 accounts.
  • Designed dynamic print ads, point of sale pieces, meeting planners and marketing proposals for more than 20 leading travel and entertainment industry clients.
  • Integrated and complied with brand standards when called for.
  • Oversaw development of print materials from initial branding to final presentation.
  • Coordinated large scale events for art exhibitions.
Candidate Info
18
years in
workforce
10
years
at this job
BS
Business Administration / Marketing
12

Inbound Marketing Specialist

Devise and implement strategic marketing methods that aim to generate high-quality leads

  • Contribute to the [company name] blog
  • Provide incoming leads with "Inbound Marketing Assessment"
  • Qualify leads to help further prospects along in sales cycle
  • Analyze data from previous and current marketing campaigns to improve future results
  • Create automated lead nurturing campaigns using HubSpot
  • Unify sales and marketing to improve close percentages and retention rates
Candidate Info
8
years in
workforce
1
year
at this job
13

Marketing Specialist/ Reconciliation

Federal government clearance for usage of Yardi Voyager Systems used by HUD for sensitive documents.

  • Analyzed market and property conditions to develop a marketing strategy for the pricing and disposition of each property, working with property inspections, property conditions reports, appraisals, broker price opinions or information provided by the Neighborhood Listing Broker.
  • Performed daily review and regulatory compliance daily to ensure established metrics are reached.
  • Approving, executing and returning the HUDs in advance enough time for the closing agent to perform the closing.
  • Provided strong and consistent verbal and written correspondence to field service managers and closing agents
  • Consistently provided updates and follow-ups regarding the property listing.
  • Managed an inventory of properties on a daily basis to ensure that causes are listed correctly and reanalyzed accurately and timely to eliminate the development of aged inventory.
  • Performed weekly reviews of all listings to ensure that disclosures, photos or other documentation are posted accurately
  • Entered data accurately and timely into HUD and Ofori systems and databases.
  • Managed calls and other communications from buyers and real estate agents on a daily basis to answer questions and resolve problems related to properties in the inventory.
  • Assigned the New Acquisitions for 5 states (AL, FL, GA, MS & PR.)
Candidate Info
22
years in
workforce
4
years
at this job
C
Business Development Training
AS
Fashion Merchandising
BA
Behavioral Science
14

National Marketing Specialist

Collaborate in the planning, development, and management of the regular (monthly/quarterly/annual) marketing and promotional efforts for the company

  • Work closely with advertizing agency to properly plan nationwide promotions and various point of purchase
  • Conduct market research to plan future direction, including surveys and competitor research
  • Manage all aspects of print production, receipt, and distribution to over 300 Yogurtland stores worldwide
  • Work closely with the Operations team to unify all operational aspects with the marketing brand voice
  • Host webinars and training videos to communicate nationwide promotions to 180+ franchisees
Candidate Info
4
years in
workforce
9
months
at this job
BA
Marketing
15

Marketing Specialist

  • Manage all aspects of three company websites as web administrator
  • Redesigned the Missouri CLAIM website in my first month with the company
  • Design and edit various marketing publications from white papers to brochures and booklets
  • Create logos to brand programs
  • Write news releases to promote insurance-related events around the state
  • Created a file management strategy to provide a better way to archive and retrieve documents in the marketing system
Candidate Info
13
years in
workforce
6
months
at this job
BA
English
BA
Journalism
MBA
Marketing
16

Marketing Specialist, Corporate Retention

Developed and maintained a constantly evolving, multifunctional website for customer reference in regards to a $2 billion acquisition of AT&T services in Connecticut. Areas of focus included frequently asked questions, informative pamphlets and instructional videos to ensure a positive customer experience.

  • Conceptualized retention marketing campaigns and communications to existing customers. Reported and analyzed results of marketing collateral including email, direct mail and bill media.
  • Collaborated with external creative agencies to produce and distribute marketing material to engage and inform a multifaceted audience of over one million.
  • Negotiated and managed an exclusive communications sponsorship contract with the University of Connecticut Athletic Department. Facets included interfacing with University personnel to organize game day promotions, creating advertisements to fit the confines of University guidelines and followed up by reporting results and feedback to internal senior leadership team.
Candidate Info
9
years in
workforce
8
months
at this job
BA
Marketing & Business
17

Production Artist / Marketing Specialist

Perform complex design, layout, planning, composing, assembling and output of electronic files for prepress preparation.

  • Create packaging and packaging artwork for all bedding products developed by ATC for multinational accounts including Walmart, Target, Amazon, Macy's, Kohl's and Bed Bath & Beyond.
  • Plan, communicate and execute attractive, eye-catching packaging and marketing collateral in a fast paced work environment with fast turn around and tight deadlines.
  • Interior design experience with our NYC showroom. Help design a large showroom to display new products.
  • Work directly with product development team to generate artwork for pillow bags, mattress pad packaging, various marketing collateral and advertisements.
  • Photography and retouching of products for packaging artwork, online retailers, and marketing initiative.
Candidate Info
5
years in
workforce
1
year
at this job
BFA
Graphic Design
18

Internet Marketing Specialist

Handle the creation, growth, and deployment of 24 internet marketing campaigns

  • Knowledge of Google Analytics and the latest SEO/SEM tools to increase quality traffic, lead conversion and ROI
  • Optimize page titles, meta tags and descriptions to improve site performance
  • Familiar with Wordpress, Drupal and Sitecore content management systems
  • Expert of Google Adwords and BingAds for PPC optimization
  • Basic knowledge of HTML and CSS
Candidate Info
11
years in
workforce
3
years
at this job
BA
Arts And Sciences
19

Marketing Specialist

Design political campaigns and governmental affairs events flyers, billboards, and advertising posters as well as invitations formats, internal documents, and logos

  • Participate as support staff on local government cultural and social events such as fashion shows, and presidential visit of Felipe Calderon ( Mexican highest authority at the time)
  • General office duties such as Data Entry, Customer Service, filing and document processing as required.
  • Maintain archive of images, photos, or previous work products; edit them as required for future purposes.
  • Develop graphics and layouts for events illustrations, logos, and Internet websites.
  • Review final layouts and suggest improvements as needed.
  • Prepare illustrations or rough sketches of material, discussing them with clients or supervisors and making necessary changes.
Candidate Info
1
year in
workforce
1
year
at this job
BBA
Marketing
20

Marketing Specialist

  • Organized company events
  • Advocated programs such as AHA and United Way
  • Used laptop computer to record Asset/Project Management Minutes on a monthly/quarterly basis.
  • Centralized inventory as well as recorded/monitored employees who were in need of items.
Candidate Info
11
years in
workforce
1
year
at this job
BA
Interdisciplinary Studies

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