Account Planner Resume Samples - Page 4

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Account Planners ensures that the creative work produced by a company not only fits that company's brand but that it is also strategically focused to meet the needs of the consumer. Skills highlighted on sample resumes of Account Planners include investigating inventory opportunities, negotiating reorders in order to drive sales, and managing weekly status calls with District Managers to review inventory issues. Most Account Planners can list academic backgrounds in Liberal Arts on their resumes, as well as experience with subjects like psychology, sociology and cultural anthropology.

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31

Account Planner

  • Worked with a client and advertising team for 1 semester to identify effective branding and business-to-business marketing strategy of the client's new product.
  • Conducted an online survey and in-depth interviews to gather consumer insights about the product and targeted industries.
  • Compiled primary and secondary research to form a comprehensive debrief for client, with overall branding and advertising strategies to bring the product to market; received
Candidate Info
1
year in
workforce
4
months
at this job
AAS
Fashion Merchandising Management
Marketing; Minor
32

Account Planner for Market Advantage Team

Sold analytical services and support in excess of 1 million dollars to client

  • Managed multi-million dollar account working directly with the CEO and CFO of a demanding client by developing and implementing a marketing analysis program. Product sales performance was analyzed at the regional, store and SKU levels within the key retail chains stocking the client's products.
  • Extensive data warehousing and cleansing was performed in conjunction with an analysis of the professional and contractor markets. Targeted marketing campaigns, with tracking mechanisms, were recommended to the client and were implemented.
  • Analysis of non-professional consumer purchasing habits and attitudes was also recommended via surveys and analysis of product registration card information. The findings facilitated the development of very targeted marketing and product testing and placement recommendations and has resulted in an increase in market share within the larger retailers.
  • Analysis of sales transactions from several large retailers stocking the client's products resulted in inventory recommendations, at the SKU level, by individual stores which the client was able to leverage during their annual line reviews to increase their brand presence within the product display runs.
Candidate Info
10
years in
workforce
1
year
at this job
Pharmacology And Toxicology
33

Assessment Service Associate/multi-site Account Planner

  • Assisted auditors, re-certified new prospects, performed in-depth research and inputted data into SAP/PG software.
  • Identified, coordinated, monitored and resolved project glitches.
  • Provided customer service by internally conferring with product developers, and analyzing/troubleshooting problems.
  • Facilitated cross-functional information/resource sharing for completion of projects.
  • Met clients, provided product configuration assistance, training, and system/user support on site or via web.
  • Identified and recommended potential sales opportunities.
  • Contacted clients, scheduled visits and made travel plans.
  • Monitored client accounts and properly maintained records, visit cycles and invoicing.
  • Mentored/coached new or inexperienced colleagues to meet management needs.
Candidate Info
7
years in
workforce
3
years
at this job
BS
Political Science And Sociology
BS
Business Administration
MS
Conflict Analysis & Resolution
34

Account Planner/manager

Strategize and develop advertising plan using all services available to customers needs

  • Develop sales presentations and material to meet client objectives showcasing products and services
  • Gather research and competitive information to strategize the best way to position media.
  • Promoted in first five months to focus on planning specifically for auto related clients and political candidates
Candidate Info
16
years in
workforce
4
years
at this job
BA
Communication
35

Account Planner

Work closely with Ad Account Executives in understanding the advertising needs of the clients and in creating a
products and services proposal that ensures the overall advertising needs are met

  • Collect, prepare, interpret and analyze research data reports and incorporate into presentations and summary reports
  • Prepare sales proposals to include advertisement layout, script, proposed fee schedule, time frame for completion and other related requirements
  • Responsible for client communications, conflict resolution, and compliance on client deliverables and revenue.
  • Reviews all major deliverables to ensure quality standards and client expectations are met
  • Review reports and results with the client, conduct technical analysis and make recommendations for optimizing
Candidate Info
8
years in
workforce
2
years
at this job
BS
Telecommunications
MA
Master of Arts
36

Account Planner

Provide excellent customer service to research study participants in person, over the phone, and email

  • Communicate effectively with clients through various communications and serve as the client representative for participants
  • Search various databases for potential applicants to use in focus groups and research studies
  • Interview potential participants to determine if they meet the required criteria for the market research study
  • Confirm qualified respondents for the research study, focusing on structured closes to ensure respondent attendance
  • Notify supervisor of screener related problems or variances with studies
  • Efficiently use time and resources to dial assigned phone list and record any issues that may occur with provided numbers
  • Meet or exceed production goals
  • Manage all administrative duties including front office reception
  • Coordinated and arranged the staging for research studies and focus groups with clients
Candidate Info
11
years in
workforce
6
years
at this job
BS
Psychology
Substance Abuse Services
37

National Senior Sales Account Planner

Support the Sales Team in planning and proposal building for T365's existing customer base.

  • Work both independently and with Account Executives in regional offices to provide optimal pre-sales client support for Advertisers and Agencies.
  • Prepare sales proposals (RFP's) and assemble client presentations.
  • Report internal trends pertaining to advertising verticals.
  • Collaborate with Sales Team and other departments to assist in the creation of client proposals, presentations, and media solutions.
  • Conduct presales fact-finding to assist Account Executives and Sales Management in preparation for sales meetings. (Research could include but is not limited to product information, key contacts, demographics, etc.)
  • Verify inventory availability throughout the sales proposal process.
  • Provide all sales activity tracking for the office. Including sales call tracking for assigned account executives.
Candidate Info
6
years in
workforce
3
years
at this job
BA
Media & Communication Arts
38

Associate Account Planner

Assist with the development of media plans across all channels, working with specialized activation teams in areas of Interactive and Social Media

  • Research and compile competitive analysis to get a sense of where the competitors are advertising and how
  • Study demographic data and consumer profiles to identify desired target audiences for specific media vehicles,
  • Develop, execute and help monitor all media plans; create and maintain flowcharts/plans
  • Issue post campaign reports on effectiveness of media plan
  • Help provide support and follow-up for all client inquiries and assist in preparing presentation materials, media
Candidate Info
4
years in
workforce
2
years
at this job
BS
Media Studies
39

Account Planner/executive Assistant

Coordinated President's appointment, meeting and travel schedules.

  • Assisted in day-to-day management of accounts under supervision of account manager.
  • Assisted in developing recruitment advertising strategies and writing of ads.
  • Responsible for Accounts Payables/Receivables and invoicing.
  • Assisted with client communications regarding recruitment advertising needs & requests.
  • Liaised with clients to identify recruiting need and assist in developing ideas.
  • Helped maintain client files and database both electronically and hard copies.
Candidate Info
7
years in
workforce
1
year
at this job
HS
High School Diploma
Business Administration
40

Account Planner, Contractor

Evaluate lead-times and ensure that shipment dates are met in accordance with the sales forecasts.

  • Investigate and resolve inventory discrepancies and troubleshoot solutions in a timely manner.
  • Prepare customer/sales forecast and load SAP APO system.
  • Interface with sales representatives, customer/supplier, operations manager as well as product line planners and inventory planners.
  • Conduct weekly collaborative planning meetings with the supplier and planning team.
Candidate Info
7
years in
workforce
7
months
at this job
BS
Business Administration

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