Social Media Strategist Resume Samples

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Social Media Strategists develop comprehensive social media strategies that define a company's social media marketing techniques in order to increase visibility and traffic across the company's product line. Skills utilized by Social Media Strategists and listed on sample resumes include creating and implementing social media strategies for high-profile clients across several verticals, and launching cross-platform social strategies. The resume of a Social Media Strategist should list a Bachelor of Science or Bachelor of Arts degree, along with three to five years of experience in the fields of advertising, communications, marketing, or public relations.

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1

Social Media Strategist

Created and tested A/B email marketing campaigns, which resulted in response rate of 10% above the industry average

  • Expanded client communities and assisted in locating target audiences by proposing social media strategies
  • Increased brand awareness by 20% through the use of social media and helped maintain presence on the web
  • Collected and researched data to compile into analytical reports in order to take the next step in brand awareness for the client
  • Established Twitter pages and grew following by 17% by engaging with the community, using Twitter analytics, and proprietary software to find like-minded people
  • Tracked daily content and marketing promotions to determine success and/or failure, in order to better understand consumer behavior
Candidate Info
1
year in
workforce
5
months
at this job
BA
Economics
2

Social Media Strategist

Creates and implements social media strategies for high-profile clients across several verticals.

  • Lead a social rebrand for A+E's H2 network, resulting in a 98% increase in overall engagement across Facebook and Twitter
  • Developed an on-air social strategy for HISTORY's Pawn Stars, breaking the Nielsen SocialGuide top 10
  • Launched a cross-platform social strategy supporting HISTORY's Houdini
Candidate Info
3
years in
workforce
2
years
at this job
Business Administration
3

Social Media Strategist / Professional Writer

Experience writing creative, magazine, newspaper, technical, blog and business pieces. Affluent in consensus building and teaming to develop brand social media strategies.

  • Author of more than 350 published articles and contributor to two books
  • Contributor to Huffington Post, Yahoo!, U.S. News and World Report, DeepakChopra.com, Social Media Today, Business2Community, The Rhino Den, Rant Sports, Save/Continue and Veterans United Network
  • Managed Twitter, Facebook and blog for a following of more than 1.3 million; developed and executed a successful, large-scale social media program that curated a following of more than four million members through Facebook, Twitter, Google+, Pinterest, Reddit and Tumblr marketing strategies.
  • Edited and conceptualized content, videos and blog posts; ensured content was SEO friendly with performance optimization
  • Proficient in social media strategic development, community management, social engagement and compiling analytics
Candidate Info
18
years in
workforce
5
years
at this job
BA
English
4

Content and Social Media Strategist (consultant)

  • Developed and implemented social media strategy, increasing Facebook reach over 80%.
  • Added and optimized SEO for entire website, including online store, resulting in a 60% traffic increase.
  • Reviewed and reorganized store product categories to create a visually appealing storefront, improving shopability.
  • Managed and optimized product offerings, conducting a SKU rationalization, researched and added new products to reinforce site message of being a comprehensive resource for the best breast related products.
  • Aligned product descriptions with SEO strategy, writing all copy for new product offerings.
Candidate Info
11
years in
workforce
2
years
at this job
BFA
Bachelor of Fine Arts
5

Social Media Strategist

WordPress articles on various topics including Miami's luxury real estate market, credit card
processing relevant news, personal blog for client

  • Developed campaign and brand messaging strategies for social media
  • Worked with creative teams during creative development for campaigns
  • Researched digital communities to identify influencers and develop/execute outreach strategies
  • Created brand and campaign-specific best practices guides for social media usage
  • Monitored online buzz to guide campaign maintenance strategies and assess effectiveness
  • Wrote strategy briefs and oversaw their execution for branding campaigns
  • Managed social media campaigns on major and niche social networks
Candidate Info
9
years in
workforce
2
years
at this job
AS
Political Science
6

Social Media Strategist & Community Manager

Oversee daily content development and community management for a social audience of nearly 15M

  • Led [company name] rebrand and "First Comes Like" marketing campaign, including revitalizing brand voice guidelines, logo design,
  • Manage over $2 million in annual spend for promotion of social content across Facebook, YouTube, Twitter and search
  • Identify digital influencers and partnerships, and establish key relationships that convert into meaningful coverage for [company name]
  • Successfully introduced a new brand voice and content strategy that increased social engagement by over 25%
Candidate Info
7
years in
workforce
10
months
at this job
BA
Communications
7

Social Media Strategist

Developed and executed social media strategies for clients in the B2B and B2C markets; experience includes technology,
food and luxury categories.

  • Collaborated with Agency Principal to create agency's online voice and launch firm's social media presence, and daily
  • Originated and launched Macanudo Cigars' social media presence across multiple platforms including Twitter, Facebook and foursquare; developed brand voice and personality; conceptualized and executed a year-long digital strategy.
  • Utilized analytic tools to continually monitor progress and impact to stay reactive with current trends. Created monthly
  • Supported Account and Creative Team with on-going research to identify consumer trends, market insights, and competitive intelligence.
Candidate Info
11
years in
workforce
4
years
at this job
BS
International Business And Economics
8

Social Media Strategist

Daily, weekly and monthly postings in Facebook, Twitter, Pinterest, and Instagram, writing blog posts, helping to maintain editorial calendar and posting YouTube videos.

  • Created content for social media channels as well as conceptualized new ideas for social media content, contests, and ROI strategies including creating tracking URL's for all link's back to sites
  • In charge of keeping track of trends in the tattoo industry, and making sure that we are keeping current with all of the new and upcoming social media trends and best practices.
  • Assisted in SEO and monitoring Google Analytics, Facebook insights, and YouTube and Pinterest statistics to create and effective ROI strategy.
  • Wrote web content for new website to launch in April of 2014.
Candidate Info
5
years in
workforce
2
years
at this job
C
Certificate
BA
English Language And Literature
9

Social Media Strategist

Assisted the marketing manager in creating a 12-week pilot marketing plan to develop a brand for a new clothing company, & to prove to the company why Primero should be hired for a long-term contract

  • Managed all social media platforms for a client, including Facebook, Twiter, Instagram, and Pinterest, interacting with users instead of just posting
  • Increased Facebook followers by 1,300 in 6 weeks (pilot program is only halfway through), Twitter followers by 325, and Instagram followers by 130.
  • Interacted with several retailers who are interested in selling the company's products in their stores/on their sites
  • Interacted with notable twitter users (Miss North Carolina, Nordstrom, Gadget Flow) who showed interest in wearing and featuring the product
  • Designed and ran online contests using WooBox to promote the clothing brand, while also gathering e-mails for newsletter lists and future promotions
  • Wrote blogs and newsletters to be used on the clothing company's website and in e-mails
Candidate Info
11
years in
workforce
1
year
at this job
BFA
Creative Writing
10

Social Media Strategist

Created a social media strategy providing a dynamic online presence on multiple platforms.

  • Developed and Designed a monthly eNewsletter using MailChimp.
  • Increased organic traffic on social channels by 20% within six months.
  • Directed real time monitoring of online media.
  • Developed Email marketing ideas; contributed creative input.
Candidate Info
21
years in
workforce
7
months
at this job
AA
Business Management

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