Ppc Manager Resume Samples

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PPC Managers handle pay-per-click advertising campaigns and are responsible for managing accounts on search platforms, creating and maintain keyword databases, writing copy and designing graphical elements, monitoring PPC campaign outcomes, preparing reports, and providing information to senior managers. These experts are also required to keep their PPC industry knowledge up to date. The most successful example resumes highlight leadership, marketing expertise, computer proficiency, teamwork, very good writing skills, and communication abilities. Most candidates to this job display in their resumes a degree in advertising, marketing or communication.

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1

Email Marketing and PPC Manager

Managed all ESP communications. Formatted, segmented, and scheduled all promotional emails.

  • Worked with Marketing and Merchandising departments to create the promotional email schedule monthly.
  • Managed all email automation programs including welcome email paths, re-engagement, and loyalty.
  • Used analytics to analyze and generate weekly and monthly reports for email campaigns.
  • Managed all Pay-Per-Click advertising, making decisions with a weekly budget.
  • Successfully migrated the company from broken internal ESP to Bronto, a complete enterprise retail solution.
  • Increased email revenue by 400% year over year for the company.
Candidate Info
9
years in
workforce
1
year
at this job
BS
Business Administration
2

Senior Sem/ppc Manager

SEM/PPC Management, Specializing in Google and Microsoft (Yahoo/Bing). Bid management and Web Site Optimization as well as ad creations and weekly biding management.

  • Maintain customer relationship with clients.
  • Recommend Landing Page Designs to help increase Revenue
  • Google Business Placements / Maps / Products
  • Increased knowledge with further certifications.
Candidate Info
16
years in
workforce
1
month
at this job
Marketing/advertising/physical
3

Assistant PPC Manager

  • Administer overall strategic direction and execution of tier 1 and 2 paid search network accounts and media buys for the company's mobile marketing initiatives that's monthly spend totals over $360,000.
  • Supervise the engineering and design teams to implement optimization strategies for landing pages and content pages that increase conversion rates and ROI.
  • Proactively generate performance and forecasting reports for executive team across all managed accounts to ensure revenue and profitability are in line with company's goals.
  • Set up and carry out SEO strategies across content sites, as well as writing comprehensive monthly SEO / SEM reports to outline site performance and highlight areas of potential improvement.
Candidate Info
11
years in
workforce
4
years
at this job

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