Media Director Resume Samples

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Marketing Strategists detect and capitalize opportunities available on the marketplace. Their duties include: conducting research, creating marketing strategies, helping to develop products, guiding staff, and liaising with clients. Based on our collection of example resumes, top skills for a Marketing Strategist are leadership, analytical thinking, strategic planning, business flair, communication and writing abilities, and computer competencies. Those seeking to fulfill this type of role should be able to display a degree in marketing, advertising or communication in their resumes.

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1

Media Director

Developed optimized monthly multi-media Direct Response programs for over 350 Centers.

  • Created monthly CPA analysis of all Centers performance to optimize subsequent schedules.
  • Used data intelligence to drive engagement and increased clicks to CMWL web site by 22%.
  • Optimized customer acquisition, retention and reactivation using Google Analytics insights.
  • Initiated Google AdWords "A/B split tests" resulting in a 15% increase in SEO activity.
  • Developed and implemented online SEM efforts optimizing conversion rate for e-commerce.
  • Tested PPC, Display and Social Media (Facebook, Twitter and YouTube) engagement with disappointing social lead generation metrics even though CPMs were relatively low
  • Initiated successful DRTV test program optimizing CPL and call volume that was rolled out to additional markets driving lead generation and more efficient relationships and transactions.
  • Responsible for new media initiatives leading to rollouts after increasing call volume 10%+.
Candidate Info
20
years in
workforce
2
years
at this job
BBA
Advertising
2

Media Director NY

Directed staff in developing media planning and buying for NY office of top Interactive Agency. Clients included Delta Air Lines.

  • Developed email marketing, sponsorships, ROI tracking, optimization and affiliate programs.
  • Directed Sky Miles online marketing efforts that doubled membership.
  • NY office closed in 2001 as a result of airline spending declines.
Candidate Info
28
years in
workforce
1
year
at this job
BS
Management
MBA
Master of Business Administration
Graphic Design Program
3

Office Manager/social Media Director

Responsible for the daily functions of the office. Scheduling clients, managing 4 nurses, 2 aestheticians and 1 doctor. Verifying that all of the treatments and administrative work are completed to the guidelines of the Medical Board, and providing customer service to a delicate clientele.

  • Designed and created advertisements for email, magazines and radio stations.
  • Responsible for opening product accounts and purchasing for multiple office locations.
  • Assisted in the setup of a new dermatology practice in La Jolla.
  • Coordinated marketing events for the development of new clients and vendors.
Candidate Info
4
years in
workforce
2
years
at this job
BS
Communication / Design Studies
4

Digital Media Director

Designed and created flyers, poster, and web graphics to advertise events and church promotion.

  • Preformed daily maintenance organization's website; updated media and subpages for current correct information.
  • Designed e-newsletter for monthly distribution and for special events.
  • Produced weekly sermon videos and announcement videos.
  • Produced monthly testimonial/story films to encourage and enlighten church members and staff.
  • Fostered an online presence via YouTube, Facebook, and twitter to create community, increase brand awareness, and promote events and classes.
  • Recruited, trained, and oversaw communications volunteers to participate in special projects and roles during Sunday service.
Candidate Info
11
years in
workforce
3
years
at this job
BS
Communications
5

Supervisor/social Media Director/waitress/bartender/cook

Revamped the restaurant's website with updated photos, mobile capabilities, and more appealing design. Created Instagram and Twitter accounts to reach different markets. Take photos and create posts for all social media outlets

  • Planned events such as "College Night" and a Street Dance Fundraiser by booking local bands and coming up with drink specials. Promoted events by creating flyers and social media posts
  • Supervise up to 6 employees and restaurant operations during a given shift. Delegate tasks, bring any concerns to the owners attention, count the drawer at the beginning and close of the day and deal with customer questions or concerns
  • Led and assisted with various catering events by preparing, delivering and serving food and drinks to businesses and wedding parties
  • Make conversation with and accommodate all customer needs to guarantee each individual customer has the best experience possible
Candidate Info
4
years in
workforce
3
years
at this job
BS
Business Administration
BA
Communication Studies
6

Executive Assistant/ Marketing/ Social Media Director

Visited doctor/dental offices who were existing clients to make sure everything is going well and to answer any questions they may have

  • Visited potential doctor/dental offices to gain their trust and business
  • Called individuals who mailed in and inquired about mortgage protection insurance to schedule meetings with our field underwriters so they can get insured (I received a $10 bonus for each scheduled appointment)
  • Maintained cleanliness of the facility
  • Responsible for creating spreadsheets of dialed phone numbers, contacts, scheduled appointments, and sold policies
  • Responsible for answering phones, schedule book for the president of the company, and filing
  • Ran errands for the company
  • Responsible for Smart Finance's Twitter and Facebook accounts
Candidate Info
4
years in
workforce
11
months
at this job
7

Media Director

Managed Media and Traffic Departments

  • Developed new business strategies, managed client presentations
  • Develop new media strategies, analyzed weekly reports on ROI and direct response results.
  • Created promotions, wrote copy
  • Negotiated broadcast and print media and outdoor
  • Astor Broadcast Group-Anaheim, CA 2000-2002
  • Sold 5 radio stations in Orange County, Ontario and San Diego
  • Launched format changes from Country to Adult Contemporary KMXN FM Orange County and Classical to Alternative KFSD FM San Diego
  • Developed new business, created marketing strategies and promotions
Candidate Info
9
years in
workforce
2
years
at this job
BA
Journalism
8

Associate Media Director

Build strong relationships with clients gaining their trust and increasing their investment by 119%

  • Spearhead in digital innovation by introducing a new video partner in brands' core media mix
  • Lead offline and online communication strategies for P&G in Latin America
  • Manage digital execution teams to ensure client deliverables are met
  • In charge of digital content partnership negotiations with publishers
  • Work with the Research & Analytics teams to present actionable media recommendations
Candidate Info
7
years in
workforce
1
year
at this job
BS
Marketing
Advertising
9

Sales Manager/social Media Director

Responsible for achieving monthly targets by establishing strategies to increase memberships; thus far resulting in a 31% increase in 2014 sales vs 2013.

  • Design and promote activities that satisfy customer demand and help build client relationships, resulting in positive W.O.M referrals.
  • Maintain high levels of customer care and handle complaints, as necessary.
  • Advertise and promote the club by utilizing social media sites and working club events.
  • Ensure adequate staffing, organize, train and supervise staff.
  • Carry out health and safety checks on equipment and monitor compliance with all fitness area rules, policies, and regulations.
  • Complete a wide range of other administrative tasks as assigned.
  • Assess club operations and make efficiency recommendations.
Candidate Info
12
years in
workforce
2
years
at this job
History
10

Media Director / Missionary

  • Oversaw all media work
  • Filmed, Edited and Produced all videos that were shown by Sozo Children
  • Photographed all Major events
  • Created and designed all logos pertaining to organization
  • Designed sozochildren.org website
  • Built functioning databases using Filemaker Pro
Candidate Info
7
years in
workforce
3
years
at this job
BA
Bible & Theological

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