Marketing Director Resume Samples

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Marketing Directors are employed in a variety of industries to maximize sales profits, increase the company's market share and achieve high return on investment values. Based on our collection of example resumes for Marketing Directors, these professionals are also responsible for performing market research, writing reports, creating and implementing marketing campaigns, and supervising staff. Essential qualifications for the job are business acumen, marketing expertise, leadership, sales orientation, communication, and computer competencies. Employers usually select candidates displaying a degree in marketing, communication, or advertising in their resumes.

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1

Marketing Director

Increased MCR admissions by 300% within the first 90 days and 38% increase in average daily census

  • Achieved and maintained the highest facility census for the entire TX region for five consecutive months
  • Conducted patient assessments utilizing a five point sales approach including bedside ( patient and family), hospitalist, specialist, case management team, and PCP
  • Recruited MD Director to begin development and execution of the Pulmonary program
  • Incorporated a direct admission process with Silverback HMOs, resulting in becoming the HMOs preferred SNF provider
  • Coordinated the development and execution of the facility's 30-60-90 day sales/marketing plan while providing Regional SVP with an ongoing strategic market analysis
  • Developed processes to improve service delivery and trained center staff on customer service satisfaction principles
  • Managed the admissions department; directing the entire sales cycle
Candidate Info
13
years in
workforce
10
months
at this job
AAS
Liberal Arts
BS
Health Services Management
MBA
Master of Business Administration
2

Marketing Director

Secured partnerships with local universities and medical businesses for in-house medical training

  • Created a new brand of US Medical Licensing Exam prep and Level 1 & 2 testing ability to China
  • Led product introduction orientations for students interested in enrolling in CMI courses
  • Increased our CMI brand to six cities in China
  • Managed all facets of the digital online marketing campaign and networking exhibitions
  • Website admin for entire CMI website including medical article writing and news updates
  • Developed and implemented all marketing plans for execution of a multi lingual sales staff
Candidate Info
14
years in
workforce
2
years
at this job
Business Administration, Marketing & Management
Business Administration
3

Marketing Director

The salon is on track to increase sales by 22% over LY due to my marketing efforts.

  • Instituted client loyalty events that profit the salon $5k+.
  • Update the social media posts weekly to drive engagement and bring increased brand awareness to the business.
  • Create and maintain business partnerships with other industry leaders that can be a referral source to drive traffic to Beyond Appearance.
  • Motivate the employees to upsell products with services and be excited about where the business is going in order to drive traffic and increase sales overall
  • Manage ad campaigns with local magazines to ensure maximum exposure
Candidate Info
13
years in
workforce
1
year
at this job
AA
Associate of Arts
BS
Health Promotion
The Study Of Skin
4

Mcdonald's Regional Marketing Director

Collaborated with leadership to achieve regional plan to win, driving regional comparable sales/guest counts in 710 restaurants and growing market share. Led central division on sales, GCs, and cash flow. Led strategic business direction, marketing, integration, and alignment across region to strengthen the brand.

  • Provided leadership to Regional Leadership Council promotions team and regional marketing team, including 16 markets, five advertising agencies, and four media buyers. Oversaw people development, building and leveraging talent. Acted as role model for performance development system, IPP/IDP process.
  • Managed marketing/advertising functions across disciplines within region, focusing on African American Consumer Market insights.
  • Trained and developed marketing team for future opportunities within system.
  • Oversaw agency development process/succession planning for co-op, regional, and national leadership positions.
  • Sponsored Regional Women's Leadership Network and partnered with Women's Owner/Operator Network.
  • Earned Central Division Outstanding Regional Marketing Director of the Year award in 2013 and 2012 as well as Worldwide Hamburger Marketing University Team award as professor with best application of team building skills.
Candidate Info
34
years in
workforce
7
years
at this job
BS
Business Management
5

Marketing Director

[company name] is a $1 billion global consulting and outsourcing company serving the healthcare, government, retail, and financial industries.

  • Reporting directly to the CEO, develop lead-generation B2B strategies and programs and manage in-house creative and project execution team
  • As part of the leadership and sales team, executed a tactical plan resulting in over $24 million in new business for Q4'14
  • Devised plan to generate $50 million in incremental revenue through current client engagement/retention program
  • Package and market discreet services to position [company name] as an enterprise-level solutions provider
  • Developed branding approach and sold it in to Board of Directors and senior leadership
  • Results-oriented strategies are executed through email marketing, tradeshows/conferences and events, digital advertising, social media, branding initiatives, sales support materials, and video/content marketing
  • Top clients are coast-to-coast and include Blue Cross/Blue Shield, Amerihealth, Methodist Health System, Stanford Health System, Trinity Health System, The State of New York, and The State of Arkansas
Candidate Info
21
years in
workforce
9
months
at this job
BBA
Advertising / Public Relations
MA
Advertising
6

Marketing Director

Developed integrated marketing campaign across multiple online home decor platforms, such as Houzz.

  • Managed inventory and established financial recording-keeping system in Excel.
  • Built and maintained a strong and interactive social media presence.
  • Managed website including producing digital content to create visual interest in products, formulated product descriptions and wrote blog posts.
  • Assisted in development of a bi-weekly direct mail campaign.
  • Produced creative content for website banners and other advertisement displays.
  • Applied basic search engine optimization principles to increase click-through rate.
Candidate Info
3
years in
workforce
1
year
at this job
BA
History
BA
Advertising
7

Senior Marketing Director

A leader in providing healthcare and social services to people without regard to religious affiliation.

  • Supported nine Senior Living Communities throughout Pennsylvania and Maryland and developed strategic marketing plans for each community-based marketing team in order to provide significant growth in daily customer base
  • Increased referrals/admissions in each Senior Living Community for thirteen consecutive years by researching and developing new relationships with external referral sources
  • Supervised a marketing staff of four Community Liaisons to grow census in four markets by an average of 68% from 2004-2009
  • Increased overall number of Hospice contracts with external clients by 81% from 2004- 2008. Initiated startup of a new Hospice market area in Reading, PA. Trained Hospice Marketing employees.
  • Brought orthopedic group into Senior Living communities, offering residents direct access to consultation and treatment
  • Coordinated and created professional presentations
  • Developed new medically-based affiliations with physician groups for each facility
  • Assisted with the launch of a Palliative Care Program with Physician team in order to enhance scope of service
  • Conducted Customer Service training throughout the organization from Adoption and Children and Youth Services, Family Life Center as well as Senior Living Communities
Candidate Info
18
years in
workforce
13
years
at this job
BA
Marketing
MS
Health Services Management
8

Marketing Director

Called on physician offices to obtain new ENT, Sleep, Allergy, and Hearing Referrals

  • Updated social media profile on a weekly basis
  • Learned E-Clinical and Somnoware computer programs
  • Updated CRM/SalesForce on a weekly basis for new and existing clinics
  • Resolved patient issues and oversaw the Sleep Department
  • Obtained prior authorizations, benefits, and scheduled sleep study patients.
Candidate Info
11
years in
workforce
6
months
at this job
BS
Exercise And Wellness
9

Marketing Director, Property Manager, and Leasing Agent

  • Directed marketing efforts for start-up real estate development company; located strategic partners for advertising; designed advertisements geared toward specific market segments in various Chicago neighborhoods
  • Created and maintained company website
  • Achieved sales of over $3 million dollars in real estate in the first six months
  • Led open houses and one-on-one showings for sales and leasing
  • Met with business partners for retail and commercial opportunities in new developments
  • Managed portfolio of residential and commercial properties; leased vacant units
  • Managed income and expenses for all properties
Candidate Info
14
years in
workforce
7
years
at this job
BS
Business Administration

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