Marketing Copywriter Resume Samples

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Marketing Copywriter create persuasive copy that sells a company’s products and services. Main job responsibilities listed on a Marketing Copywriter resume sample are researching the product being sold, discussing requirements with clients, collaborating with multimedia professionals, creating copy, and editing and rewriting copy based on client feedback. Successful resumes for this role focus on skills such as marketing expertise, research abilities, strong writing skills, creativity, customer service, and deadline orientation. Relevant degree fields include advertising, journalism, and communication.

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1

Marketing Copywriter

  • One of two copywriters on a national campaign educating public of therapy programs designed to combat substance abuse
  • Wrote and edited over 500 pieces of website copy, all published on company's journalism platform: Addiction Now
  • Translated complex topics into easy-to-read content while maintaining high standards
  • Developed a familiarity with a variety of advertising and marketing communication concepts, practices, and procedures
Candidate Info
10
months in
workforce
2
months
at this job
BA
Philosophy
2

Marketing Copywriter

  • Crafted, edited and proofread engaging copy for a technology-minded B2B audience of over 1,200 readers
  • Developed a deep understanding of technology industry jargon, specifically for cyber security, to best reach target B2B audiences
  • Coordinated with team members to decide voice and direction of promotions in order to meet and exceed client expectations
  • Reduced long and complex technology content into simple to understand short descriptions
  • Utilized SEO best practices, such as keyword discovery and meta tags, to best reach target audience
  • Optimized and edited over 500 underperforming campaigns to best meet clients’ needs
Candidate Info
3
years in
workforce
1
year
at this job
BA
Communications
3

Marketing Copywriter

  • Authored compelling email campaigns, product launches, landing pages, video scripts, blog posts, e-commerce copy and social posts, generating approximately $1.5 million annually
  • Showcased unique benefits of [company name] products with high-impact copy, ranging from persuasive value propositions to polished long-form sends
  • Consistently initiated cross-departmental collaboration to optimize content strategies and processes
  • At outset of role, quickly developed in-depth understanding of 20+ complex offerings to drive creation of informative, intriguing content
Candidate Info
6
years in
workforce
3
years
at this job
BA
Political Science
4

Marketing Copywriter

  • Redesigned copy to align with goal-oriented messaging for successful website launch, creating a clearer view of how products can help healthcare organizations attain business objectives
  • Edited existing collateral such as white papers and case studies to reflect new messaging to be used by company sales personnel
  • Utilized client data to create new case studies which were presented to increase investment in preventive health programs
  • Identified relevant healthcare topics in order to craft blogs
Candidate Info
12
years in
workforce
5
months
at this job
BA
Communication
MA
Journalism
Grant Writing
5

Marketing Copywriter

Privately held publisher of e-commerce research and a monthly e-retailing news magazine.

  • Created compelling copy for a wide variety of digital marketing and print promotional materials, including SEO web site copy for various e-commerce research publications' individual pages on InternetRetailer.com, e-mail promotions, in-house webinars, print house ads, classifieds ad sales, the annual media kit and press releases for distribution on PR Newswire‬‬‬
  • Aligned product marketing and public relations to [company name]'s social outreach
  • Ensured that all outgoing digital marketing collateral was thoroughly proofread for grammatical accuracy and adherence to editorial style
  • Collaborated with a wide variety of in-house clients to deliver projects on time and within budget
Candidate Info
16
years in
workforce
4
years
at this job
BA
English
MA
English
6

Digital Marketing Copywriter Co-op

  • Created and scheduled over 250 Facebook, LinkedIn, and Twitter posts targeting financial advisors and investors
  • Wrote top performing Facebook and LinkedIn posts (by raw engagements) and implemented a new voice for Twitter handle
  • Constructed copy for internal digital and print pieces to educate and excite employees about company initiatives
Candidate Info
2
years in
workforce
6
months
at this job
BS
Business Administration
Spanish
7

Senior Marketing Copywriter

  • Concepted and developed communications (both B2B and B2C) for fitness/walking program.
  • Wrote and edited healthcare fitness program materials, starter kits, technical instructions, posters, flyers, cover letters, email blasts and website content.
  • Developed call scripts for customer service professionals.
  • Collaborated with product development, graphic design, IT and research teams to ensure copy accuracy
Candidate Info
12
years in
workforce
5
months
at this job
BS
Mass Communications
Jared Spool User Interface Engineering
8

Marketing Copywriter

  • Promoted from receptionist
  • Provided great customer service
  • Created multiple marketing newsletters per month to be sent to all customers using MailChimp
  • Managed two blogs for the company using Wordpress
  • Wrote blog posts independently and managed all submissions
  • Managed social media platforms for two of the publications
  • Came up with new ideas for social media to increase engagement and sales
Candidate Info
8
years in
workforce
1
year
at this job
AA
Business Administration
9

Marketing Copywriter

  • Wrote original content for six websites with a focus on palatable SEO
  • Wrote blog articles in Wordpress, using HTML
  • Added and managed products for on retail websites
  • Edited websites in redesign, improving intuitive flow to reduce bounce rate and increase sales
  • Edited product photos in Photoshop and photographed products for original content
  • Communicated with brand and product reps
  • Prepared merchandise orders
  • Researched more than 50 brands and contributed to marketing strategies
  • Converted sales and assisted clients in AlwaysMod showroom
Candidate Info
7
years in
workforce
3
years
at this job
BA
English Literature
10

Marketing Copywriter Intern

  • Discovered untapped Bay Area target demographics for marketing FIGMENT
  • Utilized Google Docs, Sheets, Gmail, Drive, Hangouts, Asana, and Slack to design
  • Strategically selected the FIGMENT artists representative of untapped demographics
  • Interviewed 9 selected FIGMENT artists to feature as part of email campaign
  • Created meaningful story pitches to turn each interview into a compelling article
  • Crafted 9 insightful and promotional articles based on custom story pitches
Candidate Info
2
years in
workforce
6
months
at this job
AA
Media Studies
BA
Sociology
Business Fundamentals

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