Advertising Director Resume Samples

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Advertising Directors are responsible for developing and implementing the advertising strategy of a company, with the purpose of increasing revenue. A well-written resume sample for this job should mention the following duties: directing business advertising strategy, implementing advertising campaigns, recruiting and training staff, liaising with executives, preparing budgets, and approving concepts and ideas proposed by employees. The ideal candidate should be able to mention in his or her resume advertising expertise, leadership, perseverance, creativity, networking, and effective communication. A Bachelor’s Degree in advertising, marketing, or public relations is usually required.

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1

Advertising Director

  • Lead a staff of four to over $2.5 million in annual print and digital advertising sales
  • Responsible for generating new revenue initiatives
  • In field coaching with sales staff and their clients - maintained above satisfactory client relations
  • Identify and qualify leads to develop relationships that generate substantial revenue
  • Cultivate relationships amongst current advertising businesses to generate additional revenue and referrals
  • Organize and execute profit driven events
Candidate Info
11
years in
workforce
7
years
at this job
AS
Science And Associate Of Math Degrees
BS
Marketing
2

Internet Marketing and Advertising Director

  • Presently managing, supervising and coordinating a variety of activities in support of the full-service advertising agency's campaign creation for law offices and individuals in the legal profession.
  • Migrated Agency's traditionally focused advertising approach into the online arena. Directed campaigns. Implemented systems. Generated online leads. Fashioned lead databases. Exploited Hispanic brands to achieve No.1 Google AdWord ranking across different platforms. Originated strategic partnerships to increase leads and visability. Designed online Customer Relationship Management system and email database to additionally source and amplify data.
  • Managed / expanded 170 active campaigns and 600 Adgroups. Expanded into geo-targeted Mobile and Tablet campaigns to ensure unstoppable ROI growth.
  • Doubled lead quality and expanded fully throughout State for Agency's Hispanic brands in less than a year.
Candidate Info
12
years in
workforce
7
years
at this job
Computer Science
3

Advertising Director

Lead sales team in developing their skills to increase revenue

  • Focus on budgeting, forecasting, and product development
  • Develop strategies to increase revenue in our core newspaper, TMC product, and digital products and overcome losses.
  • Continually develop new revenue streams
  • Continually work three to four months ahead to keep the sales team abreast of what is upcoming.
  • Create monthly promotion calendars, sell sheets and other graphic pieces
  • Develop weekly training sessions for the sales team which we discuss coming deadlines, ideas, goals, team shortfalls and successes. This training is used to praise the team as well as discuss where we need improvement.
  • Conduct one-on-one coaching sessions to discuss and identify gaps in sales skills and goals. Together we formulate a plan for individual success.
  • Work hand-in-hand with each individual of my sales team.
  • Continually learn the changes in digital marketing and train my staff
Candidate Info
17
years in
workforce
1
year
at this job
AAS
Sales
4

Advertising Director

  • Maintained and increased client base.
  • Grew revenue.
  • Responsible for, but not limited to collections, billing, new contracts, run sheets, all deadlines and proofing.
  • Hiring and training of new sales reps.
Candidate Info
1
year in
workforce
1
year
at this job
Css Sales Training
5

Advertising Director

  • Sales and marketing of advertising space in [company name]
  • Tracking of social media results
  • Maintain strong relationships with advertising partners to ensure satisfaction with advertising campaigns
  • Preparation of reports and providing same to advertising partners and editor/publisher using Google Docs
  • Coordinate with publisher and editor to ensure advertising outreach meshes well with editorial calendar
  • Guest columnist ("Ask The Herbalist" and contributor)
Candidate Info
10
years in
workforce
10
months
at this job
Political Science
6

Advertising Director

  • Oversee advertising sales department.
  • Manage sales team on day to day basis, and hold weekly sales meetings including sales training modules.
  • Prepare goals and monthly budgets, calculate and present monthly commissions.
  • Organize and launch Special Sections.
  • Meet in person with major key accounts.
  • Present solution based marketing proposals.
  • Meet often with upper level management to communicate performance to goal and offer plans of action.
  • Develop new sales initiatives.
Candidate Info
5
years in
workforce
9
months
at this job

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